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The aims of the Association are:

1. Encourage the development of products (accommodation and services), grouped under the name of NEKAZALTURISMOA - LANDATURISMOA.
2. Standard definition and classification of existing products currently under said name, and studies of commercial research, where appropriate, improve existing and / or create new products according to tastes, needs of customers .
3. Control the quality of the facilities and services offered by these hotels and their owners, through collaboration in the drafting of legislation that is deemed necessary, and the binding of this by all partners.
4. Encourage the organization and cooperation among partners, and their training and qualifications.
5. Carrying out technical and economic management of the different products to help achieve maximum efficiency in the conduct of business.
6. Ensure the promotion and advertising, and marketing and distribution of products through the creation of an agency itself, a computerized reservation service, contracts with public and / or private, etc.
7. Establish agreements with all types of public partners and / or private, in order to achieve the objectives.
8. Also carry out such actions permitted by the rules, considered necessary to defend the interests of all kinds of partners.